Traversing the Slopes: Adaptive Web Design Strategies for B2B and B2C Performance
This time of year, with the cooler temperatures, I yearn to travel to higher elevations. The mountains call to me – to soak up their
Navigating Branding and Design on a Budget for Small B2B Businesses
Branding is essential for every business, especially for small B2B companies looking to make a lasting impression. However, it’s common for businesses to think that
Elevate Your Brand with Impactful Print Collateral
In today’s competitive market, well-designed marketing collateral such as brochures, flyers, and business cards are essential for communicating your brand’s value and making a strong
Heidi Designs: Behind the Scenes
I’m giddy about the new animation reveal on our Heidi Designs homepage, created by animator Michael Dimilo. I’ve had the pleasure of working with Michael
Branding Basics: A Guide for SMB Success
Establishing a strong brand identity is essential for small businesses to stand out and thrive. Effective branding goes beyond just a catchy logo; it’s the
My Dad’s Prisma Colors
My father was many things, but for this brief memory he was a business owner, designer, artist and engineer. These Prismacolor markers were remnants from
Heidi Acott
Creative Director
